If this is the first post you’ve read on my theories about using Twitter to sell books, you should first read the earlier posts: what got me started on this, why I think it’s useless and why it may actually hurt your sales, and what I’ve seen since I stopped doing it.
The main thing I wanted to see yesterday was whether the dramatic spike in my sales Thursday was a fluke. I’ve had one-day sales spikes before, and I know they can happen for a variety of reasons or no apparent reason at all. So I was watching carefully for a drop-off.
There was no drop-off at all. As with Thursday, yesterday was my best Friday ever, and at 4:30 p.m., this is already my best Saturday ever, and if my usual evening sales trends continue tonight, I’m on track for best day all-time.
All of this is since I stopped tweeting links to my Amazon books pages. I’ve not done anything to directly push my books sales since Thursday morning. Instead, I’ve been tweeting links to my blog posts and book reviews. And the sales boost has continued even though my Twitter engagement and blog traffic has leveled off a bit since peaking Thursday.
It may not work for everyone, but at this point, I see no reason to go back.
[Update 1/7/15]: I found a reason.